A Must-See Alley: Ninenzaka and Sannenzaka in Kyoto

The iconic pagoda of Hokanji Temple towers over Ninenzaka, one of the area’s most recognizable features.
If you’re visiting Kiyomizu-dera Temple, chances are you’ll find yourself wandering down Ninenzaka and Sannenzaka on your way down. It’s practically unavoidable—and for good reason.
The streets are undeniably crowded, which can feel overwhelming at first glance. But if you take a moment to look beyond the throngs of visitors, you’ll discover plenty of interesting details worth exploring.
The alleyways are lined with restaurants, souvenir shops, tea houses, and countless other boutiques selling everything imaginable—traditional sweets, sake, and specialty items too numerous to count.

Of course, you won’t want to leave without capturing a few photographs. It’s one of Kyoto‘s most famous spots, after all. Just be prepared for crowds—patience is essential when it comes to getting that perfect shot.

You’ll encounter visitors from not just Korea, China, and Japan, but from every corner of the globe. The sheer diversity of languages you hear is remarkable—it’s genuinely a world unto itself.
Standing there amid the chaos, I found myself experiencing a moment of sensory overload. My carefully planned itinerary and photography shots suddenly seemed less important than the simple desire to grab something to eat and escape the crush. Perhaps it’s just me, but I’ve never been fond of overly crowded places.


When Everything Becomes Content: The Monetization of Experience
As I strolled through the shops, I noticed a line of people queuing outside a mochi stand. Curious, I looked closer and realized they weren’t actually waiting to buy the glutinous rice cakes—they were waiting to photograph the shop’s mochi-making performance. Vendors were using traditional mortars and pestles, turning the craft into an Instagram-worthy spectacle.
It was brilliant, really. They weren’t just selling mochi; they were selling the experience, the performance, the photo opportunity. Everything has a price tag, and everything can be monetized. People were eagerly lining up just to capture that moment for their Instagram feeds.
Ninenzaka Shines After Dark

While Ninenzaka certainly has its charms during the day, what I really came looking for was the quiet serenity of the evening. Once the sun sets, the alleys transform. Visitors thin out dramatically, and the streets reclaim a peaceful atmosphere.
I’m not the only one drawn to this tranquility—a few others wandered through with the same appreciation for the evening vibe. I spotted foreign tourists strolling leisurely, and even someone filming a walking video. (I’ve been seriously considering starting one myself, come to think of it.)

There’s something distinctly Japanese about the way the evening light falls on these wooden buildings and narrow lanes—a quality that feels both nostalgic and exotic at once. It’s warm, inviting, and thoroughly atmospheric. If you’ve experienced it yourself, you’ll know exactly what I mean.

Video: Ninenzaka in Kyoto

If you’re planning a trip to Japan with Kyoto on your itinerary, Ninenzaka should definitely be on your must-see list. It’s practically essential.
See you in the next post.